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405
Sweet
Plum

Darkened brown-red with a magenta undertone for rich, intense lips.

Our 405 Sweet Plum is a plum shade with a high red content and is popular to use pure for an intense lip color.

Color characteristics

  •  color composition
  •  blend (Mix)
  •  cold
  •  strong coverage
  •  

Application areas

  •  Lip
  •  Areola

Fitzpatrick skin type

III light brown, light to olive

IV olive, medium brown

V brown, dark brown

Ingredients

Aqua, Propylene Glycol, C.I. 56110, PVP, C.I. 77891, Silica, C.I. 51345, PEG-400, Simethicone

Mixing Tips


405 Sweet Plum (2)
103 Orange (1)
For an ideal result on lips with a bluish undertone.

Application area: Lip


405 Sweet Plum (1)
408 Maroon Red (1)
For a darker lip color with even more saturation and intensity.

Application area: Lip

Information: The numbers in parentheses indicate the mixing ratio.

REACH compliant

Our pigments are ECHA and REACH compliant and meet the requirements of ResAP (2008)1.


Vegan

Our pigments are vegan and are produced in a controlled manner from non-animal ingredients.


No animal testing

We use only high purity ingredients, guaranteed without animal testing.


MIXABLE

All our pigments are intermixable, allowing you to customize your color pallet.


partners

Partners Worldwide

A worldwide network of highly reliable business partners allows for the best availability of our products and services in your country.